| Feature | Fieldmap web app |
|---|---|
| Description | A simple web app with preset learning roadmaps ordered by topic and fueled by articles professionals find and save online. |
| Value Proposition | 1. Provide a clear learning path with helpful expert written articles online |
Professionals entering a new field or continuing to learn in their field need a way to discover free and paid resources and organize those with a learning path in mind, because although spaces like LinkedIn provide great content, they lack a clear roadmap of subjects to learn in a field.
Fieldmap is a platform to make professionals’ favorite expert articles online fit into a cohesive learning path for their chosen career. The product is focused around providing a roadmap of skills and topics for each users’ professional field powered by articles users have saved to read later. By sharing articles to Fieldmap, users will be able to follow their progress through a comprehensive dashboard that categorizes each article into a set stage in the skill roadmap for their career. The product will allow users to prioritize their reading list and create a habit of consuming valuable online resources to grow professionally.
The goal of Fieldmap is to help professionals make the most out of free online resources published by experts and that they already enjoy.
Professionals looking to advance in their careers or pivoting into a new field are bombarded with expert authored articles and posts online. From LinkedIn, Medium, Twitter, to Quora, there’s is plenty of inflow of new articles and trending topics in different fields. Although all these resources are extremely helpful and serve to guide professionals in developing their skills, they are overwhelming to keep up with and don’t immediately fall into a clear learning path for their audience.
Some of the immediate solutions available to save articles for later and manage your resources include Google Docs, Notion, Coda, bookmarks, or saving an article within the website (ex. LinkedIn). Although these are great ways to save information, these don’t guide the user or give them a roadmap of how to go about reading each of their saved articles. It is completely up to user to understand what they should read first and to fit each resource into their current stage of learning. Now, I’m sure we’ve all been there, this is not very obvious and easy to do, especially for professionals just entering a new field.
Don’t take my word, here’s some data to back this up.
I conducted a survey to collect quantitative data from professionals who consume these resources regularly and here’s a bit of the results:
<aside> 💡 70% of participants reported that learning skills in a specific order is moderately important to very important for them.
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<aside> 💡 40% of respondents do not have a clear learning path in mind when they save articles and posts online to help grow their skill.
Only 20% of respondents have a clear learning path in mind when they save articles and posts online to help grow their skill.
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<aside> 💡 40% of respondents say it’s difficult or very difficult to choose in which order to read articles saved. Another 50% responded that it is “not so easy, not so difficult.”
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More detailed report on survey and interview results here ➪ Research Synthesis
These results illustrate how some professionals don’t have a defined path to learning on their own. Approaching online resources is often a blurry and unsure process that might or might not bring value to them. This has also been confirmed through interviews with prospect customers who shared they often fall into a rabbit hole of information and have a collection of articles they don’t know how to approach.
<aside> 👩💼 Fieldmap’s target customers are professionals entering a new field (either early on their career or pivoting into a new field) who are actively seeking to learn from expert content online.
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